Testimonial Startup Burgenland. Relaxed at your own event.

Michael Sedlak heads Startup Burgenland, the start-up centre of Wirtschaftsagentur Burgenland. Maze & Friends from Vienna covers the agency’s events with photos and film, including an evening event followed by a press conference in Eisenstadt the next morning. In the video he explains why he can now go to his events relaxed and what public institutions need from a supplier.

Michael Sedlak, Head of Startups at Wirtschaftsagentur Burgenland, in the video about Maze & FriendsTestimonial · video

Video, 2:40 minutes, in German with English subtitles. It only loads when you click play, directly from our website.

What Michael Sedlak says.

“The biggest difference is that I can go to an event relaxed.”

Michael SedlakHead of Startups, Wirtschaftsagentur Burgenland

From the video, translated from German.

Read the transcript (English translation)

Hello, I’m Michael Sedlak, head of Startup Burgenland, innovation management at our Wirtschaftsagentur Burgenland, the state’s business location agency. In 2021 we founded Startup Burgenland, the startup center for Burgenland. We support innovative young entrepreneurs and founders on the way not just to self-employment, but to success, to market success. In the past we kept dealing with photographers and media agencies, and the question was: How fast do they deliver? Do they know what we need, do they know how we have to process it? And there were always problems, let’s put it that way. With Maze & Friends, the trust was there very quickly, that Manu and his team know what matters to us. In our conversation it was clear to me fairly quickly: Maze & Friends know what we need, how we need it, and they can deliver it too. That’s something where I have to say: Hats off, chapeau. We once had this situation: the event on Thursday evening from 6 to 10 p.m., and the press conference in Eisenstadt the next morning. So we needed someone who could cover both events: photos, film, filming the next day. And above all, it was important to us: We work here with the state and had to deliver photos, also for press events and startup announcements. Having the photos quickly in the evening, having the photos quickly the next day – that was important to us, and it was brilliant. It worked exactly the way we needed it to. What I definitely noticed: The quality of the pictures and videos simply reflects the character of our events. That’s very important to me. When I go to an event and see the pictures afterwards, I have to feel it: Is there a vibe, as they say? Do people feel comfortable? Is it something where you say: I want to go there too? And you can simply feel that. That’s exactly the feedback we get: Cool photos, great event, can I join next time? That’s what is extremely valuable to me. The biggest difference is that I can go to an event relaxed. You don’t have to worry. There’s a short briefing, you hand over the schedule, you know what happens when and who the key people are. And then I can concentrate on my own things. I don’t have to wonder: Will it work, do I have to pull it together? For me, that’s the most important thing in event organization: Everyone has their tasks, and nobody has to keep checking in. With public institutions, procurement law plays a big role: Does my supplier, in this case Maze & Friends, understand what I need, and do they think ahead? They say: Have you considered this, do you need that, should we do this too? That’s why, for public institutions: a clear recommendation.

English subtitles from the video, translated from the German original.

The project behind it.

For Wirtschaftsagentur Burgenland, Maze & Friends covered accelerator events with event photography, at Filmquartier Wien and at Airport City Space. The photo series show participants, supporters and investors, and ran on the social media channels of the agency and of a partner.

Read the full case study: Wirtschaftsagentur Burgenland

Client
Wirtschaftsagentur Burgenland
Industry
Business development for start-ups and companies
Services
Event photography, event film, images for press and social media

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